From bold colors to big inspiration, the latest lineup from Fitbit is fit for everybody.
With key fitness and smart features, vibrant colors and an easy one-button design, Fitbit Versa Lite Edition™ will motivate you to make your goals reality.
Get into a new groove with Fitbit Inspire™ and Inspire HR—easy-to-use trackers featuring encouraging reminders, calorie tracking and more.
This swimproof and kid-friendly tracker makes activity more exciting with motivating challenges, sleep tracking and more.
With exclusive new accessories in materials like premium Horween® leather, sport and woven, there are styles for every occasion.SHOP NOW