Fitbit

Fit fitness into your day

Make every step you take a step toward better fitness. The Fitbit Tracker shows your real-time activity stats so you know how close you are to your goals. It's with you every step of the day, motivating you to make small changes that add up to big results.

Introducing the new Fitbit Ultra

Now with stair tracking, color options, and more!

  • Track activity

    Measure your full day’s steps, distance, and calories burned.

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  • Measure sleep

    Slip it into the wristband and learn how long and how well you sleep.

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  • Track stairs

    Climb stairs or hills — see how many you can climb each day.

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  • Upload wirelessly

    Automatically syncs your data whenever it’s near your computer.

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  • Tiny and discreet

    Small enough to wear in a pocket, on your waist, or clipped to a bra.

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  • Chart success

    Free, easy-to-use online graphs and tools keep you motivated.

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  • Fitbit iPhone App

    Log food and activities wherever you are; track your progress.

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  • Log food & workouts

    Keep tabs on your food, weight, and more on Fitbit.com.

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  • Sync with apps

    Connect with other popular apps for the best of both worlds.

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  • Keep time New

    Keep track of time with the stopwatch and clock.

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  • Share with friends

    Tap into community for support or friendly competition.

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  • Greet me New

    See your name and fun messages that keep you moving.

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Customer Success Stories

“If I had a poor week, I can see I messed up on these two days, the information motivates me, and I want to change my habits.”

- Tom O. | San Diego, CA
More customers

Press & Awards

  • “I’ve taken to parking in the farthest spot instead of the closest one. It took some explaining when I took my children to a movie...”

    David Pogue | The New York Times
  • “I soon became obsessed with out-stepping myself.”

    Vogue
  • “Isn’t it amazing?”

    Martha Stewart | Whole Living
  • “Makes getting in shape as addictive as checking Facebook and Twitter.”

    - Time
More press
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