For support from Fitbit as we face COVID-19, open the Fitbit app for free Fitbit Premium content made to help you focus on your health. Learn more

Versa 2

Elevate your day with a health & fitness smartwatch featuring Amazon Alexa Built-in.***

Versa Lite

Live boldly with a simple smartwatch packed with key fitness & lifestyle features.

Ionic

A smartwatch packed with built-in GPS, insights, music & more.

Filters
Clear all
Clear all Apply Filters

All Products

Smartwatches

Versa Family

Fitbit Versa 2™

$199.95
$199.95
$199.95
$199.95
$199.95
swatch
swatch
swatch
swatch
swatch

Fitbit Versa 2™ Special Edition

$229.95
$229.95
swatch
swatch

Fitbit Versa Lite

$159.95
$159.95
$159.95
$159.95
$159.95
swatch
swatch
swatch
swatch
swatch

Ionic Family

Fitbit Ionic™

$249.95
$249.95
$249.95
swatch
swatch
swatch

***Amazon Alexa not available in all countries, see fitbit.com/voice