Live your best life

Meet the all-new health and fitness watch that packs personalized insights, 24/7 heart rate, music, apps & 4+ day battery into a super lightweight design.*

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See what’s new

Female health tracking, sleek accessories and more



An activity tracker that lets kids aged 8 and over get in on the fun

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Fitbit helps you live a healthy, balanced life by tracking your all-day activity, exercise, sleep and weight.

See how Fitbit can help you exercise, eat, sleep and live better

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Learn why people love the Fitbit app

*Battery life varies with use and other factors.