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Whether you’re looking for sleek style or the motivation to get kids moving, Luxe and Ace 3 have you covered. SEE WHAT'S NEW

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Smartwatches

Fitbit Sense™

Fitbit Versa 3™

Fitbit Versa 2™

Trackers

NEW

Fitbit Luxe™

NEW

gorjana for Fitbit Luxe Special Edition

NEW

Fitbit Ace 3

NEW

Fitbit Ace 3 Special Edition: Minions

Fitbit Inspire 2™

Fitbit Charge 4™ Special Edition

Fitbit Charge 4™

Services

Fitbit Premium Membership

Fitbit™ Health Coaching Membership

Smart Scales

Fitbit Aria Air™

Accessories

Luxe Accessories

NEW

gorjana for Luxe Parker Link Bracelet

NEW

Luxe Stainless Steel Mesh

NEW

Luxe Woven Bands

EXCLUSIVE

Luxe Premium Horween® Leather Double Wrap

EXCLUSIVE

Luxe Classic Band

Sense & Versa 3 Accessories

NEW

Sense & Versa 3 Sport Bands

NEW

Sense & Versa 3 Woven Bands

EXCLUSIVE

Victor Glemaud for Sense & Versa 3 Knit Bands

EXCLUSIVE

Sense & Versa 3 Premium Horween® Leather Bands

EXCLUSIVE

Pendleton for Fitbit Sense & Versa 3 Woven Bands

NEW

Sense & Versa 3 Infinity Bands

Ace 3 Accessories

NEW

Ace 3 Minions Band

NEW

Ace 3 Classic Bands

Charge 4 & Charge 3 Accessories

Charge 4 & Charge 3 Woven Bands

Charge 4 & Charge 3 Sport Bands

Charge 4 & Charge 3 Horween® Leather Bands

Charge 4 & Charge 3 Classic Bands

Inspire 2, Inspire HR & Inspire Accessories

NEW

Inspire 2 Stainless Steel Mesh

NEW

Inspire 2 Clip

Inspire 2, Inspire HR & Inspire Horween® Leather Double Wrap

Inspire 2, Inspire HR & Inspire Horween® Leather Bands

Inspire 2, Inspire HR & Inspire Print Bands

NEW

Inspire 2 Classic Bands

Inspire Clips

Inspire & Inspire HR Classic Bands

Versa 2, Versa & Versa Lite Accessories

Versa 2, Versa & Versa Lite Sport Bands

Versa 2, Versa & Versa Lite Woven Reflective Bands

Kim Shui for Fitbit Horween® Braided Suede Bracelet

Versa 2, Versa & Versa Lite Horween® Perforated Leather Bands

Versa 2, Versa & Versa Lite Horween® Leather Band

EXCLUSIVE

Versa 2, Versa & Versa Lite RECCO® Woven Band

EXCLUSIVE

Versa 2, Versa & Versa Lite Stainless Steel Links

Versa 2, Versa & Versa Lite Woven Hybrid Bands

Versa 2, Versa & Versa Lite Classic Bands

Ionic Perforated Leather Bands

Ionic Classic Bands

Luxe Charging Cable

Sense & Versa 3 Charging Cable

Inspire 2 & Ace 3 Charging Cable

Charge 4 Charging Cable

Versa 2 Charging Cable

Inspire, Inspire HR & Ace 2 Charging Cable

Charge 3 Charging Cable

Ace Charging Cable

Versa & Versa Lite Charging Cable

Ionic Charging Cable

Blaze Charging Cable

Charge HR Charging Cable

Alta Charging Cable

Charge Charging Cable

Flex Charging Cable

Refurbished Wireless Sync Dongle

Gear

Men's Track Jacket

Women's Track Jacket

Headband 3-pack

Men's Long Sleeve Performance Shirt

Women's Long Sleeve Performance Shirt

Crew Neck Tee

Women's Graphic Tank

HidrateSpark STEEL | Insulated Stainless Steel Bluetooth Smart Water Bottle

Victor Glemaud knit band

Shop Fitbit + gorjana

black and coral colored sport bands for Fitbit Sense and Versa 3

Shop Sense & Versa 3 sport bands

Victor Glemaud knit band

Shop Fitbit + Victor Glemaud