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Get tools for heart health, stress management, skin temperature trends and more with new Fitbit Sense. Pre-order

All Products

Smartwatches

NEW

Fitbit Sense™ (Carbon/Graphite Stainless Steel)

Fitbit Sense™ (Lunar White/Soft Gold Stainless Steel)

Fitbit Sense™

NEW

Fitbit Versa 3™ (Midnight/Soft Gold Aluminum)

Fitbit Versa 3™ (Black/Black Aluminum)

Fitbit Versa 3™ (Pink Clay/Soft Gold Aluminum)

Fitbit Versa 3™

Fitbit Versa 2™ (Black/Carbon Aluminum)

Fitbit Versa 2™ (Stone/Mist Grey Aluminum)

Fitbit Versa 2™ (Petal/Copper Rose Aluminum)

Fitbit Versa 2™ (Bordeaux/Copper Rose Aluminum)

Fitbit Versa 2™

Fitbit Versa 2™ Special Edition (Smoke Woven/Mist Grey Aluminum)

Fitbit Versa 2™ Special Edition (Navy & Pink/Copper Rose Aluminum)

Fitbit Versa 2™ Special Edition

Trackers

NEW

Fitbit Inspire 2™ (Black)

Fitbit Inspire 2™ (Lunar White)

Fitbit Inspire 2™ (Desert Rose)

Fitbit Inspire 2™

Fitbit Charge 4™ Special Edition (Granite Reflective/Black)

Fitbit Charge 4™ Special Edition

Fitbit Charge 4™ (Black)

Fitbit Charge 4™ (Rosewood)

Fitbit Charge 4™ (Storm Blue/Black)

Fitbit Charge 4™

Fitbit Ace 2™ (Night Sky/Neon Yellow)

Fitbit Ace 2™ (Watermelon/Teal)

Fitbit Ace 2™ (Grape)

Fitbit Ace 2™

Services

Fitbit Premium Membership (Monthly)

Fitbit Premium Membership (Annual)

Fitbit Premium Membership

Fitbit™ Health Coaching Membership

Fitbit™ Health Coaching Membership

Smart Scales

Fitbit Aria Air™ (Black)

Fitbit Aria Air™ (White)

Fitbit Aria Air™

Accessories

Sense & Versa 3 Accessories

NEW

Sense & Versa 3 Sport Band (Melon/Rose) - Large

Sense & Versa 3 Sport Band (Grey/Mint) - Large

Sense & Versa 3 Sport Band (Sapphire/Fog Grey) - Large

Sense & Versa 3 Sport Band (Black/Lunar White) - Large

Sense & Versa 3 Sport Band (Evergreen/Lunar White) - Large

Sense & Versa 3 Sport Bands

NEW

Sense & Versa 3 Woven Band (Charcoal) - Large

Sense & Versa 3 Woven Band (Coral) - Large

Sense & Versa 3 Woven Band (Rainbow) - Large

Sense & Versa 3 Woven Band (Camo) - Large

Sense & Versa 3 Woven Bands

EXCLUSIVE

Victor Glemaud for Sense & Versa 3 Knit Band (Metallic Gold/Black) - Large

Victor Glemaud for Sense & Versa 3 Knit Band (Layered Black/Red) - Large

Victor Glemaud for Sense & Versa 3 Knit Band (Chevron Red/Gold) - Large

Victor Glemaud for Sense & Versa 3 Knit Bands

EXCLUSIVE

Sense & Versa 3 Premium Horween® Leather Band (Perforated Charcoal) - Large

Sense & Versa 3 Premium Horween® Leather Band (Black) - Large

Sense & Versa 3 Premium Horween® Leather Band (Walnut) - Large

Sense & Versa 3 Premium Horween® Leather Band (Poppy) - Large

Sense & Versa 3 Premium Horween® Leather Bands

EXCLUSIVE

Pendleton for Fitbit Sense & Versa 3 Woven Band (Blue/Pink Basket Maker) - Large

Pendleton for Fitbit Sense & Versa 3 Woven Band (Blue/Grey Canyonlands) - Large

Pendleton for Fitbit Sense & Versa 3 Woven Bands

NEW

Sense & Versa 3 Infinity Band (Lunar White) - Large

Sense & Versa 3 Infinity Band (Black) - Large

Sense & Versa 3 Infinity Band (Pink Clay) - Large

Sense & Versa 3 Infinity Band (Midnight) - Large

Sense & Versa 3 Infinity Bands

Charge 4 & Charge 3 Accessories

Charge 4 & Charge 3 Woven Band (Rosewood) - Large

Charge 4 & Charge 3 Woven Band (Midnight) - Large

Charge 4 & Charge 3 Woven Bands

Charge 4 & Charge 3 Sport Band (Black) - Large

Charge 4 & Charge 3 Sport Band (Berry) - Large

Charge 4 & Charge 3 Sport Band (Navy) - Large

Charge 4 & Charge 3 Sport Band (Frost White) - Large

Charge 4 & Charge 3 Sport Band (Evergreen) - Large

Charge 4 & Charge 3 Sport Bands

EXCLUSIVE

Charge 4 & Charge 3 Horween® Leather Band (Midnight Blue) - Large

Charge 4 & Charge 3 Horween® Leather Band (Black) - Large

Charge 4 & Charge 3 Horween® Leather Bands

Charge 4 & Charge 3 Classic Band (Black) - Large

Charge 4 & Charge 3 Classic Band (Rosewood) - Large

Charge 4 & Charge 3 Classic Band (Blue Gray) - Small

Charge 4 & Charge 3 Classic Bands

Inspire 2, Inspire HR & Inspire Accessories

NEW

Inspire 2 Stainless Steel Mesh (Rose Gold Stainless Steel)

Inspire 2 Stainless Steel Mesh (Silver Stainless Steel)

Inspire 2 Stainless Steel Mesh

NEW

Inspire 2 Clip (Black)

Inspire 2 Clip

Inspire 2, Inspire HR & Inspire Horween® Leather Double Wrap (Black)

Inspire 2, Inspire HR & Inspire Horween® Leather Double Wrap

Inspire 2, Inspire HR & Inspire Horween® Leather Band (Midnight Blue) - Large

Inspire 2, Inspire HR & Inspire Horween® Leather Bands

Inspire 2, Inspire HR & Inspire Print Band (Bloom) - Large

Inspire 2, Inspire HR & Inspire Print Band (Deco) - Large

Inspire 2, Inspire HR & Inspire Print Bands

NEW

Inspire 2 Classic Band (Black) - Small

Inspire 2 Classic Band (Lunar White) - Small

Inspire 2 Classic Band (Desert Rose) - Small

Inspire 2 Classic Bands

Inspire & Inspire HR Stainless Steel Mesh (Silver Stainless Steel)

Inspire & Inspire HR Stainless Steel Mesh (Rose Gold Stainless Steel)

Inspire & Inspire HR Stainless Steel Mesh

Inspire Clip (Pink)

Inspire Clips

Inspire & Inspire HR Classic Band (Black) - Large

Inspire & Inspire HR Classic Band (Sangria) - Large

Inspire & Inspire HR Classic Band (Lilac) - Large

Inspire & Inspire HR Classic Band (White) - Large

Inspire & Inspire HR Classic Bands

Versa 2, Versa & Versa Lite Accessories

Versa 2, Versa & Versa Lite Sport Band (Frost White) - Large

Versa 2, Versa & Versa Lite Sport Band (Black) - Large

Versa 2, Versa & Versa Lite Sport Band (Glacier) - Large

Versa 2, Versa & Versa Lite Sport Bands

Versa 2, Versa & Versa Lite Woven Reflective Band (Charcoal/Orange) - Large

Versa 2, Versa & Versa Lite Woven Reflective Band (Pink) - Large

Versa 2, Versa & Versa Lite Woven Reflective Bands

EXCLUSIVE

Kim Shui for Fitbit Horween® Suede Wrap Bracelet (Merlot)

Kim Shui for Fitbit Horween® Suede Wrap Bracelet

Kim Shui for Fitbit Horween® Braided Suede Bracelet (Grey/Mist) - Large

Kim Shui for Fitbit Horween® Braided Suede Bracelet

Versa 2, Versa & Versa Lite Horween® Perforated Leather Band (Moss) - Large

Versa 2, Versa & Versa Lite Horween® Perforated Leather Bands

Versa 2, Versa & Versa Lite Horween® Leather Band (Cognac) - Large

Versa 2, Versa & Versa Lite Horween® Leather Band (Midnight Blue) - Large

Versa 2, Versa & Versa Lite Horween® Leather Band

EXCLUSIVE

Versa 2, Versa & Versa Lite RECCO® Woven Band (Navy) - Small

Versa 2, Versa & Versa Lite RECCO® Woven Band

EXCLUSIVE

Versa 2, Versa & Versa Lite Stainless Steel Links (Black)

Versa 2, Versa & Versa Lite Stainless Steel Links (Silver)

Versa 2, Versa & Versa Lite Stainless Steel Links

Versa 2, Versa & Versa Lite Woven Hybrid Band (Navy/Mulberry) - Large

Versa 2, Versa & Versa Lite Woven Hybrid Band (Black/Gray) - Large

Versa 2, Versa & Versa Lite Woven Hybrid Band (Navy/Orange) - Large

Versa 2, Versa & Versa Lite Woven Hybrid Band (Navy/Pink) - Large

Versa 2, Versa & Versa Lite Woven Hybrid Bands

Versa 2, Versa & Versa Lite Classic Band (Black) - Large

Versa 2, Versa & Versa Lite Classic Band (Charcoal) - Large

Versa 2, Versa & Versa Lite Classic Band (Gray) - Large

Versa 2, Versa & Versa Lite Classic Band (Stone) - Large

Versa 2, Versa & Versa Lite Classic Band (White) - Large

Versa 2, Versa & Versa Lite Classic Band (Scarlet) - Large

Versa 2, Versa & Versa Lite Classic Band (Petal) - Large

Versa 2, Versa & Versa Lite Classic Band (Sunshine) - Large

Versa 2, Versa & Versa Lite Classic Band (Olive) - Large

Versa 2, Versa & Versa Lite Classic Band (Periwinkle) - Large

Versa 2, Versa & Versa Lite Classic Band (Midnight Blue) - Large

Versa 2, Versa & Versa Lite Classic Band (Lilac) - Large

Versa 2, Versa & Versa Lite Classic Bands

Ace 2 Accessories

Ace 2 Classic Band (Night Sky/Neon Yellow)

Ace 2 Classic Band (Watermelon/Teal)

Ace 2 Classic Band (Grape)

Ace 2 Classic Bands

Ace 2 Print Band (Go!)

Ace 2 Print Band (Jazz)

Ace 2 Print Bands

Ionic Perforated Leather Band (Cognac) - Small

Ionic Perforated Leather Band (Midnight Blue) - Small

Ionic Perforated Leather Bands

Ionic Classic Band (Slate Blue/Burnt Orange) - Large

Ionic Classic Band (Charcoal/Smoke Gray) - Large

Ionic Classic Band (Blue Gray/Silver Gray) - Large

Ionic Classic Bands

Sense & Versa 3 Charging Cable

Sense & Versa 3 Charging Cable

Inspire 2 Charging Cable

Inspire 2 Charging Cable

Charge 4 Charging Cable

Charge 4 Charging Cable

Versa 2 Charging Cable

Versa 2 Charging Cable

Inspire, Inspire HR & Ace 2 Charging Cable

Inspire, Inspire HR & Ace 2 Charging Cable

Charge 3 Charging Cable

Charge 3 Charging Cable

Ace Charging Cable

Ace Charging Cable

Versa & Versa Lite Charging Cable

Versa & Versa Lite Charging Cable

Ionic Charging Cable

Ionic Charging Cable

Charge 2 Charging Cable

Charge 2 Charging Cable

Blaze Charging Cable

Blaze Charging Cable

Charge HR Charging Cable

Charge HR Charging Cable

Alta Charging Cable

Alta Charging Cable

Charge Charging Cable

Charge Charging Cable

Flex Charging Cable

Flex Charging Cable

Refurbished Wireless Sync Dongle

Refurbished Wireless Sync Dongle

Apparel

Men's Track Jacket - Large

Men's Track Jacket

Women's Track Jacket - Large

Women's Track Jacket

Headband 3-pack

Headband 3-pack

Men's Long Sleeve Performance Shirt - Large

Men's Long Sleeve Performance Shirt

Women's Long Sleeve Performance Shirt - Large

Women's Long Sleeve Performance Shirt

Crew Neck Tee - Large

Crew Neck Tee

Women's Graphic Tank - Large

Women's Graphic Tank

model in sweater wearing Victor Glemaud Fitbit band

Shop Fitbit + Victor Glemaud

man with backpack wearing Charge 4 woven band

Shop Charge 4 woven bands

black and coral colored sport bands for Fitbit Sense and Versa 3

Shop Sense & Versa 3 sport bands

*Battery life varies with use and other factors. Up to 5 hours with continuous GPS use.

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